Purc | Botanical Scalp & Density Oil

Stronger-looking lengths. Fuller-looking roots.

Meet Purc™, a concentrated botanical hair oil blend designed to deeply nourish the scalp and hair strands, leaving hair looking visibly thicker, glossier, and more resilient—all without heavy residue or greasy buildup. This lightweight yet nourishing formula combines time-tested plant oils with modern hair care ingredients for professional salon-quality results at home.

The ultimate scalp care and hair appearance solution for fuller-looking, healthier-looking hair.

✨ 3 Benefits That Enhance Your Hair

1. Visual Strength & Resilience
   Castor oil rich in omega fatty acids combined with a biotin-infused complex helps coat and fortify the hair shaft surface, making lengths visually appear denser, thicker, and more resilient to breakage with consistent use.
2. Scalp Nourishment & Comfort
   A precisely balanced blend of botanical plant oils conditions and moisturizes the scalp, creating a comfortable, well-nourished environment that supports the visual appearance of healthy-looking hair growth.
3. High-Gloss Shine Without Weight
   Lightweight emollients absorb quickly into hair strands for a non-greasy finish that smooths frizz, tames flyaways, and enhances natural luster—giving hair a polished, salon-fresh appearance.

🌿 How Does Purc™ Work?

Purc™ uses a synergistic botanical oil technology that combines multiple hair care benefits:

Hair Shaft Conditioning:

• Castor oil + biotin coat hair strands with nourishing fatty acids and conditioning agents
• Smooths the hair cuticle for improved light reflection and visible shine
• Seals in moisture to reduce the appearance of dryness and brittleness
• Result: Hair that visually appears thicker, denser, and more voluminous from root to tip

Scalp Care Complex:

• Botanical extracts nourish and condition the scalp surface
• Massage application helps distribute natural scalp oils
• Creates balanced scalp feel for optimal hair appearance
• Result: Comfortable, well-conditioned scalp that supports healthy-looking hair

Optical Enhancement:

• Smooths hair cuticle to enhance light reflection
• Reduces visual appearance of split ends and damage
• Creates fuller, more voluminous-looking hair appearance

💆‍♀️ How to Use Purc™ (Two Application Methods)

Method 1: Pre-Wash Intensive Treatment (Recommended 2-3x/Week)

For Maximum Scalp Nourishment & Visual Hair Density:

1. Part your hair into sections (4-6 sections work well for even distribution).
2. Apply 3-6 drops of Purc™ oil directly to the scalp along each part line using the dropper.
3. Massage thoroughly for 2-3 minutes using circular motions with fingertips (not nails) to work oil into scalp and stimulate circulation.
4. Distribute through lengths: Run remaining oil through mid-lengths to ends, focusing on dry or damaged areas.
5. Leave on for 30-60 minutes (or overnight for deep conditioning—cover pillow with towel).
6. Shampoo and condition as usual. May require double shampooing to fully remove oil.
7. Style as desired.

Frequency: Use 2-3 times per week for best results. Can be used more frequently for very dry hair.

Method 2: Leave-In Finishing Oil (As Needed)

For Quick Shine, Frizz Control & Polish:

1. Start with clean, damp or dry hair.
2. Warm 1-2 drops between your palms (less is more!).
3. Smooth over mid-lengths to ends only—avoid roots to prevent greasy appearance.
4. Focus on frizzy areas and split ends for targeted smoothing.
5. Style as usual—provides heat protection benefits for blow-drying.

Frequency: Use daily or as needed for shine and frizz control.

💡 Pro Tips for Best Results

• 🌟 Scalp massage is key: Spend full 2-3 minutes massaging—this helps distribute natural scalp oils and enhances absorption
• 💧 Adjust amount by hair type: Fine hair needs 1-2 drops; thick/curly hair can use 4-6 drops
• 🔥 Add heat for deeper penetration: Wrap hair in warm towel after application for enhanced conditioning
• ⏰ Overnight treatment: For extra nourishment, apply before bed and shampoo in morning
• ✋ Don't apply to roots as leave-in: For leave-in use, keep oil on mid-lengths and ends only to avoid greasy roots
• 🚿 Double shampoo after pre-wash: Oil-based treatments may need two shampoos for complete removal
• 📅 Consistency matters: Use regularly for 4-6 weeks to see cumulative visual improvements in hair appearance

🔬 Key Ingredient Breakdown

• Castor Oil (Ricinus Communis Seed Oil): Rich in omega-9 fatty acids (ricinoleic acid) and vitamin E. Known for its thick, viscous texture that coats hair strands, seals in moisture, and enhances the visual appearance of hair thickness and shine. Helps reduce the look of breakage and split ends.
• Biotin (Vitamin B7): Water-soluble B vitamin that acts as a cosmetic hair appearance booster. Helps hair look stronger, thicker, and more resilient. Supports the visual appearance of hair fiber integrity and density.
• Botanical Extract Complex: Curated blend of plant-based ingredients (may include rosemary extract, plant actives, and herbal extracts) that condition both scalp and hair for a healthier-looking finish with enhanced shine and smoothness.
• Lightweight Emollients: Fast-absorbing plant oils that provide slip, shine, and moisture without heavy, greasy residue—perfect for all hair types including fine hair.

Clean Beauty Credentials:

• ✓ Silicone-Free (no dimethicone, cyclomethicone, or synthetic silicones)
• ✓ Vegan Formula (no animal-derived ingredients)
• ✓ Cruelty-Free (never tested on animals)
• ✓ Lightweight, Non-Greasy Formula
• ✓ Suitable for All Hair Types

For complete ingredient transparency, refer to the full INCI ingredient list printed on product packaging.

💇‍♀️ Perfect For:

• 💪 Improving visual appearance of hair strength and resilience
• 🌱 Nourishing dry, flaky, or uncomfortable scalp
• ✨ Adding high-gloss shine and smoothness
• 🌊 Taming frizz and flyaways
• 💆 Regular scalp massage and self-care rituals
• 🔬 Pre-shampoo intensive treatment (2-3x/week)
• 💧 Daily leave-in shine and polish
• 📏 All hair types: fine, thick, curly, straight, textured
• 🎯 Anyone seeking fuller-looking, healthier-appearing hair

📦 Product Details

• Product Type: Concentrated botanical hair and scalp oil
• Application Area: Scalp and hair (roots to ends)
• Texture: Lightweight oil (absorbs quickly, non-greasy)
• Finish: High-gloss shine, smooth, polished
• Packaging: Glass dropper bottle for precise application
• Usage: Pre-wash treatment or leave-in finishing oil
• Suitable For: All hair types and textures

⚠️ Important Product Information & Safety Guidelines

• For external cosmetic use only. Apply to scalp and hair only.
• Avoid contact with eyes. If contact occurs, rinse thoroughly with water.
• Do not apply to broken, irritated, or damaged skin. Wait until scalp is fully healed before use.
• Perform a patch test before first use: Apply small amount to inner forearm, wait 24 hours, check for reactions.
• Discontinue use if scalp irritation, redness, itching, or discomfort occurs.
• Pregnancy & Nursing: If pregnant, nursing, or under medical care, consult your healthcare provider before introducing new hair care products.
• Keep out of reach of children and pets.
• Storage: Store in a cool, dry place away from direct sunlight. Keep bottle tightly closed when not in use.

📋 Product Classification & Intended Use

Purc™ is a cosmetic hair and scalp oil designed to nourish, condition, and enhance the visual appearance of hair and scalp. This product is intended for:

• ✅ External cosmetic use on scalp and hair
• ✅ Moisturizing and conditioning hair strands
• ✅ Nourishing and conditioning scalp surface
• ✅ Enhancing visual appearance of hair thickness, shine, and smoothness
• ✅ Reducing visual appearance of frizz, dryness, and breakage

This product is NOT intended for:

• ❌ Addressing underlying hair loss concerns
• ❌ Treating medical scalp conditions
• ❌ Providing permanent changes to hair structure or growth patterns

Cosmetic hair care product for visual appearance enhancement only. Purc™ is formulated to provide cosmetic conditioning, moisturizing, and visual appearance benefits to hair and scalp. Results refer to the cosmetic appearance of hair texture, shine, smoothness, and visual density. This product does not address medical concerns related to hair loss or scalp conditions.

Visible improvements in hair appearance (enhanced shine, smoother texture, reduced frizz) may be noticed immediately. Cumulative visual improvements in hair strength appearance and density may develop with consistent use over 4-6 weeks. Individual results vary based on hair type, condition, application frequency, and overall hair care routine.